Why Google Rejects Websites for AdSense Approval – Real Reasons & Proven Fixes
Getting rejected by Google AdSense can be frustrating, especially when you feel your website is ready. Many bloggers apply for AdSense with high hopes, only to see the message: “Your application has been disapproved.
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| Why Google rejects websites for AdSense approval and how to fix common issues |
The truth is, most AdSense rejections happen because of small but critical mistakes that are often ignored. This guide explains real reasons why Google rejects websites and shows you proven fixes that actually work.
How Google AdSense Approval Works (Simple Explanation)
Before discussing rejection reasons, it’s important to understand how AdSense reviews websites.
Google checks your site for:
- Content quality
- User experience
- Policy compliance
- Trust and transparency
- Website structure
AdSense is not just about traffic. Even a low-traffic website can get approved if everything is done correctly.
Top Reasons Why Google Rejects Websites for AdSense Approval
1️⃣ Low-Quality or Thin Content
This is the most common reason for rejection.
Google does not approve websites with:
- Very short articles
- Copied or rewritten content
- No clear topic or niche
- Articles written only for ads
Fix:
- Write at least 15–20 quality posts
- Each article should be 800–1200+ words
- Focus on helping users, not keywords
- Write original content in simple language
2️⃣ Insufficient Content on Website
Some websites apply for AdSense with only 4–5 posts. This is risky
Fix:
- Publish minimum 20 posts
- Cover your niche properly
- Avoid placeholder or incomplete pages
3️⃣ Policy-Violating Content
Google has strict content policies. Your website may be rejected if it contains:
- Adult or explicit content
- Pirated material
- Copyrighted images or videos
- Misleading or harmful information
Fix:
- Read AdSense Program Policies carefully
- Use royalty-free images only
- Avoid downloading or embedding pirated content
👉 Official policy page:
https://support.google.com/adsense/answer/1348688
4️⃣ Poor Website Navigation & Design
If users cannot easily navigate your website, AdSense may reject it.
Common issues:
- Broken menus
- No categories
- Too many ads or popups
- Mobile-unfriendly design
Fix:
- Use a clean, responsive theme
- Add clear menu structure
- Remove unnecessary popups
- Test your site on mobile
5️⃣ Missing Important Pages
Many bloggers forget this part.
AdSense requires transparency. Missing pages like:
- About Us
- Contact Us
- Privacy Policy
can lead to rejection.
Fix: Create and properly link:
- About Us (who you are, what you do)
- Contact page (email or form)
- Privacy Policy (very important)
6️⃣ No Clear Website Purpose
If Google cannot understand what your website is about, approval becomes difficult.
Fix:
- Choose one main niche
- Write related content only
- Avoid mixing random topics
7️⃣ Copyright Images & Videos
Using images from Google without permission is a big red flag.
Fix:
Use free image sources like:
- Unsplash
- Pexels
- Pixabay
Or create your own graphics
8️⃣ Website Is Too New
Sometimes rejection happens simply because the website is very new.
Fix:
- Let your website age for 2–4 weeks
- Publish content regularly
- Get some organic traffic before reapplying
9️⃣ Traffic from Invalid Sources
If your traffic comes from:
- Paid bots
- Traffic exchange sites
- Spam sources
AdSense may reject or ban your account.
Fix:
- Focus on organic traffic
- Use SEO, Pinterest, and social media properly
- Avoid fake traffic tools
🔟 Language Not Supported or Mixed Language Content
If your website language is unclear or mixed badly, approval chances drop.
Fix:
- Use one primary language
- Make sure language is supported by AdSense
- Write clearly and professionally
Beginner + Intermediate Checklist Before Reapplying
Before applying again, make sure:
- Website has 20+ quality posts
- All important pages are added
- Content is original and helpful
- Website loads fast
- Mobile-friendly design
- No policy violations
How Long Should You Wait Before Reapplying?
You can reapply after fixing issues, usually within:
- 7–14 days
But only reapply when you are 100% confident your site meets all requirements.
Common Myths About AdSense Approval
- You need thousands of visitors
- You must use WordPress only
- Blogger sites don’t get approved
Truth: Content quality and compliance matter more than traffic or platform.
Also read:Google Search Console Errors Explained for Beginners
FAQs
Q1. Can a Blogger website get AdSense approval?
Yes, Blogger websites can easily get approved if content and policies are followed.
Q2. Does AdSense reject websites permanently?
No. You can reapply after fixing issues.
Q3. Is traffic required for approval?
No minimum traffic is required, but organic visitors help.
Q4. How many posts are ideal before applying?
20–30 high-quality posts are recommended.
Q5. Can copied content ever get approved?
No. Copied or spun content almost always gets rejected.
Also read:Why Your Website Is Not Showing on Google Discover – Real Reasons & Fixes
Call to Action
If your website was rejected by Google AdSense, don’t lose hope. Most rejections are temporary and fixable.
👉 Fix the issues mentioned above
👉 Improve content quality
👉 Apply again with confidence
If you want more real SEO, AdSense, and website earning guides, explore our latest articles on JobRealInfo and stay updated.
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